Mayer Consulting

Business
Development
and Innovation

MAYER Consulting is a boutique consulting firm, providing straightforward and practical Business Development and Business Efficiency services

With more than 20 years of practical professional experience in Israel and internationally,
we provide consulting and implementation services for advanced strategy planning, business development, marketing and organizational process efficiency.

We work closely, with a limited selection of clients, and aim to give them the highest quality of services possible. We focus on serving law firms, legal departments, and professional service providers as well as clients in other sectors, such as high-tech, non-profit organizations, and academic institutions.

The Services

Many industries and sectors are experiencing significant disruption, increased competition and challenges related to entry of technological solutions into core areas.

Companies and businesses are required to devote attention, time, and money to plan and secure their future. Strategic planning, business development and marketing activities are now essential for any organization.

To maintain prominence within a dynamic environment, companies are required to generate innovative business ventures and apply creative planning, while at the same time taking practical, effective and focused actions to achieve their business goals.

The services we offer include consulting, management, and hands-on implementation.
The services are tailored to each client according to their needs, their preferences and the resources that are available to them.

Marketing

We provide services for the planning and implementation of marketing activities that create and develop brand awareness, visibility, lead generation and deal flow for our clients. We assist clients to develop a professional network, create collaborations with business generators, and build synergetic and long-term relationships with relevant players in the market.

We provide communications, media and digital marketing services that align and promote our clients' business strategies.

Innovation and organizational efficiency

In times of great disruption, as the world is experiencing in recent years, even stable, solid and abundant sectors are required to increase efficiency and reduce expenses. Improved work processes and implementation of applicable technological solutions enhance both profitability and brand quality.

We assist with identifying areas and processes for improvement, and with the setting and streamlining of internal and external work processes. Where applicable we advise regarding technological solutions that support organizational and professional efficiency. We specialize in legal tech & legal ops.

International

Israel is well known as a global high-tech and innovation hub and boasts one of the most entrepreneurial and multi-cultural workforces in the world, producing technologies, innovations, and research adopted around the globe and across sectors. For these and many other reasons, Israel is pursued by a multitude of foreign investors, multinational companies and international businesses as a target for investments and business ventures.

Based on extensive professional experience and a vast contact network in the private and public sectors in Israel, we assist foreign companies and law firms in establishing their presence in Israel, including designing an Israel focused marketing strategy and execution of digital and offline marketing activities, as well as corporate communications and public & media relations.

Specialization
in the legal sector

The practice of law has changed. The profession is becoming crowded, specialized and commoditized.

The legal profession is becoming international. New competitors are entering the market, and new technologies are being deployed to preform legal tasks and to make the law firm an efficient business. In this highly competitive legal market, law firms need to
stand out and excel.

For Foreign Law Firms:

Many law firms are turning to international markets to expand and develop a new client base. Expanding into new and unfamiliar markets can be challenging and demanding. It is essential to become acquainted with key players in the fields and industries that are important to the relevant practice, with referral affiliates, local professional service providers, networking groups and trade organizations. Firms need to know where, virtually and physically, their potential customers are, to know which digital marketing platforms are relevant to which target clients, and how to use them effectively. They also need to be familiar with relevant media channels, the press, professional magazines, and local journalists and reporters. Above all, it i s essential to know the unique culture and business etiquette of the new market. We support a fast and efficient entry, and subsequent expansion, of foreign law firms into the business intersections in Israel across numerous business sectors.

For Israeli Law Firms:

As a lawyer with over 20 years of experience in business consulting and business development, and with 7 years of experience as Head of Business Development and Innovation at one of the leading and largest law firms in Israel, Noa Mayer and the consultancy offer expert and specialized marketing and business development services to law firms.

Having extensive experience and understanding in process management, deep knowledge of the current enterprises and legal technologies available, and strong familiarity with the legal services industry, we specialize in law firm process improvement, and with the setting and streamlining of internal and external work processes.